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Kickit® · Brand & Website
Case 07 · 2026
A creative technology company

Always
forward.

A complete identity and website for a creative-tech company, built loud, on purpose. The whole system, in motion. Brand, identity & website by Anthony.

Brand · Identity · Website
↓Scroll the brand
Make it move ✺ Ideas deserve momentum ✺ Kickit ✺ Make it move ✺ Ideas deserve momentum ✺ Kickit ✺ Make it move ✺ Ideas deserve momentum ✺ Kickit ✺ Make it move ✺ Ideas deserve momentum ✺ Kickit ✺
(01) The Symbol

I drew a
runner.

Fig. 01 · Primary symbol
Always forward →
First runner sketch on paper
Fig. 00 / Where it started · pen on paper
Fig. 01 / Where it landed · final mark
A figure mid-stride

Caught in the instant of forward motion, the smallest, truest expression of the brand.

The head leads

A single dot, ahead of the body. Energy gathered, already released.

Never looks back

Always angled ahead. Momentum with purpose, never speed for its own sake.

(03) Color · tap any swatch to copy

A fearless
palette.

Primary
Kick Orange
#FF5A1F
R255 G90 B31
Ink · text & structure
Ink #161616
Canvas · default ground
Canvas #F7F4EF
Secondary · push the system further
Lime
Spark#D9FF39
Sky#8FD7FF
Lavender#CBBEFF
Stone#DDD6CC

Lead with OrangeKick Orange is the brand's voice. It dominates hero moments, then the secondaries come in as bold supporting fields.

Pair on Ink or CanvasEvery color sits confidently on Ink or Canvas. When two colors meet, one of the neutrals separates them.

(04) Type

Type as
architecture.

Display · Bricolage Grotesque800 · Italic 600
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ & 0123456789
Display / Bricolage Grotesque
Move fast,
stay sharp.
Headlines · Hero · Numbers
Body / Hanken Grotesk
Clarity carries momentum. Body copy stays calm and readable so the ideas, not the type, do the moving. Set 400 to 500, generous leading.
Paragraphs · UI · Captions
Detail / Space Mono
FIG.01 · RUNNER
X:51.6 Y:24.2
SET: LOCKED
Labels · Specs · Metadata
(05) Posters

The whole
system, loud.

Type, symbol and color arranged with intent. Always points forward.

Poster · 01
Make
it move.
Poster · 02
Poster · 03
Now.
Now.
Now.
Poster · 04
Poster · 05
Go.
(06) In Use

In the
wild.

One system, everywhere, from the website to the wheatpaste. Always premium, always in motion.

kickit.studio
Work · Studio · Contact
Build the
thing already.
Start a project ↗
Product UI
Momentum
+128%
New project
Robin Vale
Creative Director
@kickit
Ideas don't
wait. Neither
should you.
Out of home
Make it
move.
Merch · Sticker pack
GO
MOVE
(07) The Website

Built to
move.

The whole system shipped: a fast, loud marketing site running on the same identity. Fully interactive.

kickit.studio Open live ↗
Explore the live website ↗ Fig. 07 / kickit.studio · fully interactive
The whole point

Now go make
something.

Start a project ↗ See more work
Next project
HauerDesigns
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Made by Anthony Kickit® · Brand & Website · 2026 Back to top ↑
HauerDesigns